Dr. Allen Williams on How to Actually Sell Grass-Finished Beef

If we raise great grass-finished beef and get it processed with excellence, but we can't sell it we will have invested a lot of time and money in a product that doesn't generate revenue. Dr. Allen Williams is here to help us think deeply about how we actually sell grass-finished beef to our customers. We will talk about how to respond to questions regarding pricing as well as what cuts we should spend the most time marketing.

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Guest's Previous Episodes:

Ep. 458 Dr. Allen Williams - The Connection Between Epigenetics and Profitability

Ep. 452 Dr. Allen Williams - Tips for Maintaining the Quality of Grass-Finished Beef Through the Processing Phase

Ep. 430 Dr. Allen Williams - Keys to Successful Grass-Finishing

Ep. 404 Gabe Brown and Dr. Allen Williams on Fixing America’s Broken Rural Economies

Ep. 402 Gabe Brown and Dr. Allen Williams – Fixing America’s Broken Water Cycle

Ep. 380 Gabe Brown, Dr. Allen Williams, and Fernando Falomir – Soil Health Academy Q and A

Ep. 369 Dr. Stephan Van Vliet and Dr. Allen Williams – Growing Nutrient Dense Food

Ep. 361 Gabe Brown and Allen Williams – 2024 State of Agriculture

Ep. 305 Gabe Brown and Dr. Allen Williams – Matching Management to Context

Ep. 290 Gabe Brown and Dr. Allen Williams – Three Rules of Adaptive Stewardship

Ep. 283 Gabe Brown and Dr. Allen Williams – The 6-3-4

Ep. 281 Gabe Brown and Dr. Allen Williams – The State of Agriculture in North America

Ep. 148 Dr. Allen Williams – Grazing for Soil Health